Sam Jackson
Alright folks - I'm Sam Jackson. Read below to learn more about me!
Welcome
Well guys, it doesn't get much better than this.Somehow, you found this site. I never promote it.This means you cared enough to Google me, clicked a link or, shock-horror, typed samjaxx.com into your browser.
Which is great, welcome!I'm not sure what specifically bought you here. But I'll tell you a bit about myself and link you to some of my former and current projects.To help with navigation I've put a few quick links below:
This site is deliberately simple. You're here for information. No fluff. And that is how I built it.Enjoy.
Quick NoteEver heard of Samuel L Jackson?
I thought so.Ever tried to out rank him on Google?Well, I have.Turns out, you can't.So, now you know why I go by 'SamJaxx' onlineIt's not because I'm a wanna-be DJ or prn str. I'm afraid it is much less exciting than that.It's because Google thinks some actor is more popular than me... which might be true. For now.Samuel L Jackson will make an appearance in my life again later in this post. Read on to find out why and how he used his famous catchphrase on national television (the one that rhymes with Mother Trucker).
About Me
(A Lifetime...)
The Short Version
-> Over 20,000hrs Designing Products for Fighter Pilots, Nuclear Submarines and Oxford Professors.->A lifetime experience hustling, operating small businesses and making money.-> Currently specialise in building Systems that Don't Suck, trying to make the world a better place, helping one person at a time.
The Long Version
Early Life
(Teenage Years)
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-> Born and raised in the North West of England. Parents were working class running their own local Driving School in the coastal town of Southport.-> Ironically, drove and crashed my first car before I was 4 years old.-> Went to local state schools doing some geeky things like running the school council, school band and being Head Boy.-> Did some less geeky things like playing for the school basketball team and playing rugby with World Cup Winning Hero, the legend Jonny Wilkson.-> Got myself into the local all-girls high school 3 times a week to study music - at 14 years old, this was my greatest achievement to date.-> Made my first online income from selling Meerkat Lanterns on eBay for a 6x markup, made my first 10k buying things cheap and selling them for more... it was that simple.
Early 20s
(Figuring things out)
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-> Binned a Medical Scholarship to stack supermarket shelves and start my first online business selling cars-> Worked 8 Days A Week - Began an Aerospace Apprenticeship 4 days a week whilst doing a Super Market Management Training 4 nights a week (still stacking shelves, but this time wearing a tie)-> Interviewed for Sir Alan Sugars 'The Apprentice' which oddly got my face in front of a FTSE 100 COO and CFO on The Mall in London (that's the fancy long road that leads up to Buckingham Palace - the office I worked in was equally fancy.)-> Did some Executive Training at the same FTSE 100 Company.-> Became a certified Aerospace Engineer. I flew around the world, worked with the Royal Air Force here in the UK and aboard - built some Fighter Jets, Jet Engines and other cool stuff I can't talk about online.-> Got some awards, learned some stuff about software, electronics, and mechanical engineering.-> Got promoted a few times, so quit (obviously).
Later Life
(Still Figuring things out)
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-> Decided to try out sales and marketing. Sold circa £1,500,000 annually (holiday homes, kitchens, bathrooms). Learned that it's great making money, but sales takes...special characteristics-> Started a catering-van business selling Churos (Food Happens) - also built the catering-van, because - why not?-> Started a mobile catering van manufacturing business after I figured out I could sell one catering van for the same price I'd have to sell a few thousand churros.-> Designed an app for my fathers driving school (Enter, Samuel L Jackson). Turned this into a business startup.-> 2014 built an email list of 50% of the UK's driving instructors. Built some fancy automated business management and booking software. Licensed the No1 best-selling app from the UK government (Theory Test App), and built a replica. Built some cool LiDAR electronics. Spent approx 6 figures playing startup, solving hard technical problems and failed to launch. Decided I should probably learn marketing.-> After getting offered investment, partnered with a Boutique (Read: Small) marketing firm, did some operational design (Lean Engineering) activities in exchange for building the marketing for my start-up. This died early on - I learned finding your first 10 customers is more important than building infrastructure for your 100,000th.-> Became a consultant in the Aerospace sector as I was bored of being poor (and wanted to convince my then girlfriend, now wife, that I was reliable, could support a family and she should settle down with me.)-> Started making real money, could have stopped there and been comfortable but realised I wanted to build, create and generally make the world better, but that takes risk.-> Became Head of Product at a Boutique Engineering Firm, with equity. Built and consulted for Red Brick Universities, FTSE 100 companies and start-ups. Predominantly commercialising Interllectual Property, building clever tech for companies with customer demand. Checkout: GSSAvionics.com
Late 20s, Early 30's
(Wondering If I'll Ever Figure Things Out)
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-> Had our first child (hardest and greatest thing I've ever experienced - my wife is a hero)-> Completed various bits of consulting on Fighter Jets, Nuclear Submarines and other cool projects.-> Wrote my first book and started to understand SEO Marketing; Checkout: think-longer.com-> Started building businesses that run without me-> Began to figure out how to make money work for me MrMoneyMustache.com
Now-Ish and Near Future
(Realised You Never Figure Things Out. Decided to Focus on Having Fun)
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-> Working on building generational wealth and making the world a better place - checkout my links below. I'll be writing more about my goals and plans on my personal blog
Projects + Links
Below is a list of projects I either own, have been involved with or am working on currently.This isn't an exhaustive list and is deliberately vague. Mostly because contracts, the Official Secrets Act and Government Legislation prevent me from talking about the really cool stuff, partly because I don't want to share all.Here are a few links with one-line summaries.
Work With Me (Coming Soon)
Personal Blog (Coming Soon)
Awesome Party People Project (Invite Only)
ThinkLonger - How to build a barrel sauna (Book). Did you know using a sauna several times a week can actually reduce the chances of cardiac disease, Alzheimer's and all-cause mortality? 🤯
SeriouslyGoodEngineering - World-class Engineering Consultancy.
TheChiefOptimisationOfficers_Podcast - A cool podcast about business.
BusinessJuice Get Million Dollar Business Ideas Delivered to Your Inbox Daily. Unlock the world's most valuable database of Million-Dollar Businesses you can build in 7Hours.
7HourStartup - Idea to Business, in a day. A free step-by-step guide to building a Million Dollar Business in, you guessed it, 7 Hours.
BusinessSystemsBasics - A Simple Introduction to the 4 Engines of Business that anyone can follow, step-by-step. Watch over your morning Coffee - it's short and punchy
SeriouslyGoodInvestments - Looking for finance to start or sell your business? Get in touch.
HatchetHarry'sLiverpool - Unique Experiences at the Incredible Axe Throwing Venue in Liverpool, England.
ProjectSportsWorld - Interactive Projected Games Designed to Double Profits for Axe Throwing Venues.